Our Story

Janet & Jo. is the namesake of my two grandmother's, who with my mother, influenced me tremendously.

For as long as I can remember, I have had a passion (borderline obsession) for nail polish. I remember mixing polishes together when I was a little girl in failed attempts to create the colors I envisioned in my head.

Throughout my life I watched my mother battle breast cancer. Over a 30 year period, my mother courageously battled breast cancer three times. While I was creating Janet & Jo. my mother battled cancer her fourth and final time. I lost my mother to brain cancer nine days after launching this company.

My experiences of watching my mother battle cancer and also losing my Grandmother Jo., who is half the company's namesake, to breast cancer, led to my commitment to provide a clean alternative to traditional polishes, after I learned of the toxins and carcinogens contained in polishes and nail products. Throughout my journey of creating Janet & Jo. I have remained mindful of the ingredients, without compromising the quality or vibrancy of our nail lacquers.

The end result are Janet & Jo. Luxury Nail Lacquers — Vegan, cruelty free, vibrant nail lacquers, that are free of at least 13 toxic ingredients found in nail products with proven linkages to cancer, birth defects, reproductive issues, and allergens.

OUR MISSION

Our mission at Janet & Jo. is to educate and inspire, through the stories behind our polish names. While some stories are light and fun, others are heavy, because like life, all things require balance.

I chose a pineapple as our initial logo to represent the little piece of home each bottle carries. As we've evolved over the years, we have transitioned from the original pineapple logo to a double "J", highlighting our elevation while maintaining our original purpose driven, family inspired mission.

When you experience Janet & Jo. whether it's through a product or curated in-person experience, read the stories behind the polish names. My hope is you'll leave feeling inspired and empowered.

Welcome home.